S11Lecture1.5 CEPractice Management
How to Attract Your IDEAL Patients
Saturday, April 1011:00am – 12:30pm
Feeling dead inside because you aren't seeing the patients that you actually want to? Exasperated because you aren't doing the dentistry you trained for? You are NOT relegated to only taking insurance patients. Your best hope is NOT wishing upon a star that more exciting cases will waft through your door. YOU have the power to attract your ideal patients. In this course you will nab the know-how to become irresistible to your ideal patients and reinvigorate your career!
Learning Objectives
* Craft magnetic messages that pull in your ideal patients
* Artfully infiltrate the marketing spaces that your ideal patients frequent
* Outmaneuver your competition (who are fighting for the same patients)
Rusty Curtis
Rusty Curtis, CEO of LUMN and author of The Book on Dental Marketing, stands as dentistry’s unrivaled marketing strategist. With over 30 years of entrepreneurial mastery, he’s propelled dental practices worldwide to generate over $5 billion in revenue since founding LUMN in 2011. Rusty’s presentations are nothing short of transformative, blending dynamic storytelling, stunning visuals, and actionable strategies that captivate audiences and spark immediate results. Dental professionals leave his sessions empowered, equipped with innovative tools to skyrocket practice growth. His rare ability to anticipate market trends and craft creative solutions has revolutionized countless practices, driving unprecedented patient engagement and revenue. Praised by industry leaders, Rusty’s engaging, enlightening approach makes complex marketing concepts accessible and inspiring. Attendees consistently report dramatic improvements in practice performance, crediting Rusty’s insights for their success. Rusty’s passion for empowering dentists shines through every presentation, making him an indispensable voice in the industry.